Nexo Expands Its Digital Asset Platform Across Europe: Introducing the Nexo Card
Nexo, a leading platform for digital asset wealth management, is making waves by extending its Nexo Card services to new European markets, including Switzerland and Andorra. This exciting development was revealed to Finbold on Tuesday, February 11.
Nexo’s Strategic Growth and Expansion Plans
This expansion is a pivotal part of Nexo’s ambitious 2025 Growth Plan, which aims to cater to the increasing demand for sophisticated digital payment solutions throughout Europe. By broadening its reach, Nexo is positioning itself as a major player in the evolution of digital finance.
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Nexo Card Adoption: A Game Changer in Digital Payments
The Nexo Card, offering both debit and credit functionalities, was launched in collaboration with Mastercard. It has achieved a remarkable 62% adoption rate among eligible users within the European Economic Area (EEA). This innovative card has been recognized as the “Most Exciting Payments Solution of 2025” at the INATBA Awards, an honor supported by the European Commission.
The Nexo Card stands out for its dual-mode integration, allowing users to seamlessly blend cryptocurrency usage with traditional financial systems. This groundbreaking approach to digital payments is redefining how users engage with everyday transactions.
Accolades and Recognition in the FinTech World
In the previous year, Nexo’s innovative solutions were acknowledged with the Consumer Payments Innovation Award at the 2024 FinTech Breakthrough Awards. Furthermore, its impact on digital finance has been spotlighted in the latest CV VC Top 50 Report, which highlights the most promising tech companies in Switzerland’s Crypto Valley.
The card empowers users to utilize stablecoins as a safeguard against inflation, enabling wealth preservation. It has been instrumental in protecting over $1.3 billion in Bitcoin (BTC) and Ethereum (ETH) from market volatility, while also generating nearly $6 million in cashback rewards.
With its unique dual-mode system and integrated personal accounts in USD, GBP, and EUR, the Nexo Card facilitates effortless cross-border access to funds, making it a versatile tool for modern financial needs.
Unveiling Nexo’s 2025 Growth Plan
Nexo’s 2025 Growth Plan entails making the Nexo Card available globally by the end of the year, highlighting the company’s commitment to expanding its reach. To further encourage adoption, Nexo is rolling out enticing features such as cashback on debit transactions, exclusive subscription rebates, and luxury brand campaigns.
These initiatives coincide with a substantial 200% year-over-year increase in first-time-user transaction volumes and a 96% rise in the number of transactions from November 2023 to November 2024. Looking ahead, Nexo’s future plans include enhancing geographic coverage, introducing crypto-to-fiat conversion features, and offering spending insights powered by artificial intelligence (AI).
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