Exciting Developments: OnePay’s Venture into Cryptocurrency Trading
In a strategic move set to reshape its financial offerings, OnePay, the fintech affiliate of retail giant Walmart, is poised to integrate cryptocurrency trading into its mobile banking app by 2025. This initiative will empower users to seamlessly engage in buying, selling, and holding leading cryptocurrencies such as Bitcoin (BTC) and Ethereum (ETH), thereby broadening OnePay’s financial service spectrum beyond traditional savings accounts and card services.
Innovative Crypto Trading Integration
According to industry reports, OnePay’s foray into crypto will be facilitated by a collaboration with Zerohash, a company specializing in digital asset custody and settlement services. This partnership indicates that OnePay will leverage external infrastructure for its crypto services, streamlining its operations without the need to develop these systems independently. Launched in 2021 with Walmart as its primary stakeholder and early investment from Ribbit Capital, OnePay has been progressively enhancing its banking features to meet diverse consumer needs.
Advertisement Banner
Strategic Partnerships and Future Offerings
OnePay is actively collaborating with Synchrony to revitalize Walmart’s credit card solutions. A Synchrony announcement dated June 9, 2025, highlighted that updated card programs are expected to be reintroduced in the fall. In addition to crypto trading, the app is set to offer savings accounts and innovative buy-now, pay-later options. Users might soon have the opportunity to convert their cryptocurrency into fiat currency for in-store purchases at Walmart or to settle card balances, although specific operational details remain under wraps.
Initial User Access and Offerings
Industry insights suggest that OnePay will initially focus on BTC and ETH, the two most prominent cryptocurrencies, rather than a vast array of coins. Specifics regarding transaction limits, fees, and geographical availability have not been disclosed and may evolve before the official launch. While the crypto trading feature is anticipated to debut in 2025, a precise launch date remains unconfirmed, with the credit card initiative scheduled for a fall rollout.
Navigating Regulatory Landscapes
As federal and state regulators closely scrutinize cryptocurrency offerings from consumer-focused apps, compliance will play a crucial role in determining the pace of OnePay’s rollout. The company has yet to publicly release detailed disclosures concerning its crypto services, and both Walmart and OnePay have refrained from commenting, leaving open the possibility of a staggered launch, potentially limited to specific users or regions initially.
Implications for Walmart Shoppers and OnePay Users
Should OnePay’s plans materialize, users already engaged with OnePay will gain streamlined access to BTC and ETH without the need to register on separate crypto exchanges. Key factors under observation will include transaction fees, deposit protections, and the app’s capability to facilitate direct crypto spending in stores versus requiring prior conversion to fiat currency.
Upholding Editorial Excellence
At the core of Bitcoinist’s editorial ethos is a commitment to delivering content that is meticulously researched, accurate, and objective. Adhering to rigorous sourcing standards, our content undergoes thorough scrutiny by a team of top-tier technology experts and veteran editors. This meticulous editorial process ensures that our audience receives content that is not only trustworthy and relevant but also immensely valuable.
